What does it take to protect brain health? 10 habits to start now

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  • Source: NBC News
  • 04/30/2026

Brain health is of paramount importance to nearly all Americans, yet few are aware of the latest science on how to nurture it.

The Alzheimer’s Association released its annual report Tuesday, which included a survey of more than 3,800 adults 40 and older, 99% of whom indicated brain health is at least as important as physical health.

About 88% of the respondents said maintaining brain health is “very important,” but only 9% said they knew “a lot” about how to do it.

Christopher Weber, a clinical psychologist and the Alzheimer’s Association’s senior director of global scientific initiatives, said people generally understand how lifestyle habits — like getting enough sleep, being physically active, eating a balanced diet, and staying socially and mentally engaged — can protect the brain. “But the data also show how challenging these habits can be to maintain,” he said.

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