Immortality-obsessed tech mogul Bryan Johnson has spent the past four years meticulously chronicling his efforts to live forever by way of a regimented, data-driven lifestyle that includes gene therapy, bone-marrow transplants, hundreds of supplements, fasting, blood-plasma transfusions, red-light masks and much more.
As the face of Blueprint Health, Johnson spends roughly $2 million per year on a one-man lifemaxxing initiative called Project Don’t Die. At the end of 2024, Johnson shared that his calorie-restricted diet had led to loss of facial fat, and his doctors dropped the truth bomb that facial volume “is pretty important for how people perceive youth.”
The first experiment in what he dubbed Project Baby Face involved having his face injected with fat, but — humblebrag alert — Johnson has become so ripped that he had none to spare. Instead, his doctors used Renuva, a regenerative injectable made from donor fat: specifically, fat from cadavers.
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