For every fitness influencer that's out there yelling into a camera about discipline and touting the next new trend to boost your training progress, there's another decrying them as pseudoscientific heretics. Sifting through the chaff to find the wheat is an unenviable task that the average netizen simply doesn't have the bandwidth for.
This leaves ample space for hucksters, misinformation, and conflicting versions of fact. In the hiking community, one of the latest get-gains-quick trends is "rucking" — which means weighted exercise or walking. And, now, it's being subjected to sufficient levels of scrutiny.